When Al and his friends get fed up with the women taking over their Giggly Room and their bowling night, thanks to both Jerry Springer and Marcy D'Arcy, they form a secret organization called No MA'AM and hold Springer hostage in his own show in an audience filled with men donning the No MA'AM shirts. They intend to perform television's first sexorcism, which includes them forcing him in watching hours of pro-wrestling. They'll also force him to wear a stinky, yellow undershirt and a pair of boxers with the words "It's All Me" until the women who took over their Giggly Room and their bowling night comply to their demands.

When another complaint from a fat woman at the shoe store results in Al losing his parking space and being reprimanded not to insult anymore fat women, he, Jefferson and the rest of his mens club NO MA'AM seek out a legendary guru macho man to teach them how to battle political correctness. Meanwhile, Peggy, Kelly, and Bud hide a secret refrigerator full of food from Al.

When Al banishes a nursing mother for breast feeding her baby in the shoe store, Marcy and FANG holds a protest against Gary's Shoe Store in order to have him lift the ban.

Al and No MA'AM decides to hold a counter protest in the favor of banning breast feeding from the shoe store.

After the funeral of a former football teammate at the Bullpen Sports Bar, an old rival, named Jack Franklin, challenges Al and his former team from Polk High into a grudge football match between them. But Al ends up being turned into a tackling dummy by ringers Bubba Smith, Laurence Taylor, Ken Stabler and John Reynolds on the opposing team.

When Major League Baseball goes on a strike, NO MA'AM organizes their own league sponsored by nude bars.

Al launches his group NO MA'AM in a protest outside the local TV station after Marcy's group FANG gets NO MA'AM's favorite TV show "Psycho Dad" canceled. But in a blizzard, no one takes notice. Meanwhile, Kelly and Bud try to convince Al to have them throw a house party for their friends.

Al and his friends from NO MA'AM who include Griff, Officer Dan, Ike, and Bob Rooney travel to Washington D.C. where thanks to Jefferson's pull, being a former CIA agent, Al and the group gets to address the U.S. Senate about Psycho Dad being put back on the air.

To check out their husbands claim of "totally innocent fun," Peggy, Marcy, and their friends accompany their husbands Al, Jefferson, Charlie, Ike, and Bob Rooney to the Jiggly Room strip club. Afraid of the ladies responses, Al and the group take them on a Thursday night where it's A-cup night so the men won't get excited by the small breasted dancers. Everything goes well at first, until the unexpected arrival of a huge breasted stripper named "Rocky Mountains." Meanwhile, Kelly lands a part in a weight loss commercial and must drink various un-drinkable protein shakes.

Peggy gets invited to the Bingo Invitational Final. To their horror, Al and Jefferson hear that the new spokes-model for their official No Ma'am club beer, Girlie Girl Beer, is Yoko Ono. Therefore, No Ma'am must select a new official beer.

Bud gets hooked on a virtual-reality sex experiment to revitalize his sex life with Amber, until she and Kelly find out and plan to stop him. Meanwhile, during his week-long vacation, Al becomes obsessed with an electrical switch that has an unknown function.

When Kelly and Al collaborate and make a short documentary film about shoes for Kelly's acting class in the Larry Storch School of Acting, they win a grant of $10,000 from the National Endowment of the Arts to make another movie: "A Day in the Life of a Shoe Salesman."

An insurance agent is assigned to make sure Al is afraid to wear shoes to corroborate his lawsuit against the mall that claims he is afraid of shoes after being tied up by a burglar while at work. But Al must decide between the money from the settlement or winning a bowling championship when he's not allowed to bowl barefoot.

Al and Griff convinces Gary to use the extra space for an aerobic's studio in the hopes that it'll attract pretty women. When it attracts fat women instead, Kelly convinces her father's boss to hire Ramon. It turns the tide against Feminist Marcy.

Al and his men's group NO MA'AM decide to form their own church in order to avoid paying beer tax. When Marcy and her women's group FANG expose Al's plan to the public, NO MA'AM surprisingly receives sympathy and donations from thousands of long-suffering married men in America which makes it possible for them to open their church. Al becomes a televangelist and preaches the NO MA'AM way of life.

Kelly has unknowingly created a new color chemical called Bleen and Al quickly finds out that she has created a new formula that grows hair.

Bud takes on wrestler King Kong Bundy as his initiation into "No Ma'am.

During the Christmas season, Griff becomes quite fond of a phone sex partner named "Butter," whom Al discovers is really Peg's mother.

Vito's hatchet man, Gino, tells Bud that he has until 5:00pm to finish the exercise video or he will be sleeping with the fishes. Kelly and Rafael's continuing arguments over which one of them will star in the video has Bud sweating. But things take an unexpected turn when Bud unwittingly videotapes Gino talking to another mob associate incriminating evidence against Vito. Meanwhile, Peggy, Marcy, and their friends think that their husbands are totally useless as they count the number of times they fall off the roof trying to install the satellite dish. But Al, Jefferson, Griff, Officer Dan, Ike, and Bob Rooney have completed the dish and set up a comfortable safe haven for them on the roof.

It is Marcy and Jefferson's wedding anniversary, but Jefferson is in the hospital, recovering from a physical trauma. Kelly and Bud visit Jefferson and he recounts the events that led to his being hospitalized, starting with the party that the other members of No Ma'am threw at him in the nude bar.

While Griff faces the death penalty due to a NO MA'AM prank, Al plans to get married to an old flame.

Al is planning a get-together for the guys and they'll be watching wrestling from cable. Al wants Peg to help, but she declines. Then Peg has an accident where she hits her head and gets amnesia. Kelly, Bud, and Al are then amazed to see Peg cooking, cleaning, and doing other housework. They decide to milk the situation for all it's worth.

Peggy, jealous that Al is spending all his time at The Jiggly Room, decides to try out on amateur night while Al and the No Ma'am boys judge it. She wins the competition dressed as a harem girl named Jasmin, wearing a veil over her face. Al is turned on like never before, and he and Peggy have their best sex ever.